Branding Product Design

Quetzal Automaton

Client Micitt

Year 2016

Type Product design / Brand Awareness

Interactive mechanical quetzal designed and build for the ministry of science and technology of Costa Rica during their rebranding.

Bird of Paradise

Nature and science collide, by abstracting formal elements of the quetzal and merging them with technology to create a playful piece that reacts to the environment. Its wings open and its head looks at the person who enters its range of vision, drawing attention to its intricate body, whispering a message of innovation and national development.

PRODUCTION

The quetzal was programed using Arduino and various electronic components. For the construction we used laser cut acrylic and 3D-printed elements.

Where is it now?

This project was developed on behalf of MICIT (Ministry of Science and Technology) by CINNO Research Center for Innovation (Veritas University Manufacturing Laboratory) to promote the new image and buisness strategy of ministry.

Once completed, it was delivered to Luis Guillermo Solis,
president of Costa Rica.

NEXT PROJECT

Bird of Paradise

The quetzal was programed using Arduino and various electronic components. For the construction we used laser cut acrylic and 3D-printed elements.

Once completed, it was delivered to Luis Guillermo Solis, president of Costa Rica.

Dú Ahyë

Once completed, it was delivered to Luis Guillermo Solis,
president of Costa Rica.